Burger King Backyard

In an effort to remind people that all of its patties are flame grilled, Burger King gave fans a chance to cook their own Whoppers in their back gardens. Over the course of four months, we gave away 50 Backyard Burger King kits. Each one contained ingredients to make 16 Whoppers, along with customised cooking utensils, hat, apron, matches and an illuminating sign. 

Client: Burger King

Agency: ColensoBBDO

BK_Backyard_3000x1600_CoverBK_Backyard_3000x1600_Cover
BK_Backyard_1000x1500_Content_1BK_Backyard_1000x1500_Content_1
BK_Backyard_1000x1500_Content_2BK_Backyard_1000x1500_Content_2
BK_Backyard_1000x1500_Content_3BK_Backyard_1000x1500_Content_3
BK_Backyard_1000x1500_Content_4BK_Backyard_1000x1500_Content_4
BK_Backyard_1000x1500_Content_5BK_Backyard_1000x1500_Content_5
BK_Backyard_1000x1500_Content_6BK_Backyard_1000x1500_Content_6

Portfolio